Date: 08/07/2025 Subject: Local SEO When any local business, regardless of industry, wants to improve its SEO, it’s judged on three main criteria. Proximity The first is “proximity”: how far is the shopper from your business premises? Prominence Next is “prominence,” which, in terms of local SEO, refers to the number of […]
Link Building to Improve Your SEO: A Beginner’s Guide For over 10 years, we’ve been diligently working to help businesses improve their search engine optimisation. This article will focus on link building, which is a cornerstone of any business’s organic or local SEO. In the business world, regardless of the size of the company, […]
What does YMYL mean when improving a business’s SEO? Google crawls and indexes millions of different business pages every single day of the week. This can range from a page explaining the best fishing rods to buy in 2025, through to the best hypercars available right now. Therefore, the amount of content marketing indexed […]
A quick guide on how your business can improve its technical SEO. What exactly is Technical SEO? A core component of technical SEO is simply ensuring your website is indexed. Helping your website to get indexed can significantly improve your search rankings. For example, there could be a problem with […]
Table of Contents: How exactly do search engines work? How do search engines use bots (Googlebot) to discover pages and blog posts? How do search engines determine page rankings? How do search engines identify the best possible answer to appear at the top of Google’s search results? How can an SEO agency like […]
Organic Traffic: How can our business improve our organic traffic/SEO? Table of Contents What exactly does organic traffic mean? Why is organic traffic an important part of SEO? How can you check the number of new visitors your website is obtaining each month? How can our business improve organic visitor numbers? Why is […]
What exactly is link equity? How can link juice be used to improve a business’s SEO Introduction Businesses globally, if they want to appear on page one of Google, typically need backlinks. Additionally, the backlinks that need to be built must be of high quality and come from a relevant website. The links should […]
Author: John Lang Date: 31/05/2025 Search-engine optimisation, or “SEO” for short, has evolved from a keyword-stuffing sideshow to a data-driven, multidisciplinary skill set. Most markets are now highly competitive. To get a company on page one of Google, you must be skilled in search engine optimisation. This is where we come in. In 2025, […]
Author: John Lang Table of Contents What exactly are AI Overviews? What type of queries/questions asked to Google usually trigger an AI overview answer? How can your business stand a better chance of appearing in the AI Overviews? How to better optimise your on-page SEO Why is it essential to keep your content marketing, i.e […]
19/05/2025 John Lang Table of contents: Why is local marketing so important Why your marketing needs to know your audience How to use social media to grow your business How to improve your mobile SEO How to improve your search engine optimisation Local directories Google E-EAT Local PR How our marketing agency can help For […]