The name of the game when it comes to improving a business’s SEO is to overtake your direct competitors. To do this, you will need to know which keywords you’re optimising the website for, then set about working on improving both on-page and off-page search engine optimisation. However, this is not that straightforward, as your […]
What are the E-E-A-T Guidelines? Working out how Google’s algorithm works is like solving a Rubix cube. There are literally so many elements that must line up perfectly for you to get a business on page one of Google. What makes our job harder, or more of a challenge depending on how you look […]
Is your website getting enough organic traffic? Just think about this for a second: whether you need a plumber or a brand-new pair of shiny shoes, you often turn to Google to help you find products or services. This is why many businesses hire SEO to help get their companies higher on Google. This doesn’t […]
Written by: Ryan Walsh Date: 8/03/2024 Google handles billions of searches every single day, and it’s absolutely brilliant at doing this by offering good-quality answers to questions. To offer an accurate answer to a question, Google had to crawl and index billions of websites and then organise them so the best […]
You might have content marketing on your website that could do with a bit of improving- it might be in need of a bit of revamp? Well updating and rewriting some parts of say an old blog post will help to ensure that your offering your customers the best possible advice. Marketing agencies often […]
When you read various blog posts, about link building, some say that link building won’t even have an effect on your business’s seo. However, we don’t believe that is true, some backlinks, really good quality links, that are built using 100% white hat SEO, well will these can still have a dramatic and positive affect […]
How to better optimise legacy content marketing When writing content marketing, the management of existing content assets plays a crucial role in maintaining a competitive edge. If your website for example has 40 copied blog posts, well, this will hamper your company’s SEO performance moving forward. With vast numbers of content […]
How Google Ads can be used to help you gain more customers Welcome to the dynamic world of Google Ads. . As a well-known SEO company, we are here to guide you through the intricacies of setting up and optimising your Google Ads account. Its as easy as 1,2, 3 it really is. […]
Why U.X should be at the heart of web design In the bustling world of SEO, the concept of user experience, fondly known as ‘UX’, should be an important factor you consider when improving your company’s organic seo. It’s all about creating a smooth sail for users across the digital sea- what we mean […]
First things first, let’s talk about those Core Web Vitals we’ve been harping on about. They’re not just some fancy techno-jargon, but a powerful tool to scale the lofty heights of Google’s SERPs (that’s Search Engine Results Pages for you). Think of your website as Bath’s Royal Crescent – it’s not just about the beautiful […]